Argenta — Branding Project

Argenta was born in 2021, in the wake of the pandemic, as a small entrepreneurial dream. A group of friends, passionate about the unmistakable flavor of Argentine food and its vibrant culture, set out to create a brand that could bring that experience to life.

From choripanes to smash burgers, Argenta blends tradition with a contemporary twist, offering a taste of Argentina that feels bold, international, and unforgettable.

We developed the brand identity to reflect that spirit—warm, energetic, and rooted in fire and flavor—translating their love for Argentine culture into a modern visual and verbal universe.